Business Ratios and Formulas: A Comprehensive Guide | 
 enlarge | Author: Steven M. Bragg
Publisher: Wiley
Category: Book
List Price: $75.00
Buy New: $54.78
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Rating:  4 reviews
Sales Rank: 198265
Media: Hardcover
Edition: 2
Pages: 384
Number Of Items: 1
Shipping Weight (lbs): 1.2
Dimensions (in): 9.1 x 6.2 x 1.5
ISBN: 0470055170
Dewey Decimal Number: 650.01513
EAN: 9780470055175
ASIN: 0470055170
Publication Date: November 28, 2006
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Shipping: International shipping available
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Product Description
Required reading for anyone starting, running, or growing a business, Business Ratios and Formulas, Second Edition puts answers at the fingertips of business managers, with nearly 250 operational criteria and clear, easy-to-understand explanations that can be used right away. The Second Edition includes approximately fifty new ratios and formulas, as well as new chapters covering ratios and formulas for e-commerce and human resources.
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| Customer Reviews:
Very Comprehensive February 27, 2008
Thomas Rafferty (Queensland, Australia)
If one can gramattically apply the modifer "very" to "Comprehensive" this is the palce to apply it. This book has become an essential tool in my reference library. If you are serious about communicating an important message, this will help. I particularly like the comments on the appropriate use and potential misuse of each ratio.
 Great reference January 9, 2007
Gregory S. Boone (Houston, TX)
0 out of 2 found this review helpful
This book makes a great reference for those that use business formulas on a normal basis. It presents all the normally used formulas in a single book and some special use formulas also. A must for any business library.
Set up your books so performance can be measured May 8, 2006
Jeff Lippincott (Princeton, NJ USA)
6 out of 7 found this review helpful
This is not an easy-read book. It is much like a cookbook - there are all kinds of recipes (formulas) identified and explained. A must-read for anyone who wants to start, run, and grow a business.
After reading this book you should be impressed with the fact that every business can be viewed as a database of numbers (statistics). The quality of the databases will vary, often significantly, but all businesses can build quality databases if they so desire. If they do, then they can take advantage of the priceless information included in this book.
I used to work for a small company that refused to keep accurate accounting records. All they worried about it seemed was the cash flow schedule so they could pay their bills. I tried to impress upon them the importance of well-kept books so the health status of the business could always be identified quickly, and strategic planning could be performed to increase profitability or to pursue growth pursuant to a plan. If they had kept books as I suggested, then they wold have been able to take advantage of the book I'm reviewing here.
By reading this book and taking note of the financial data necessary to plug and chug the formulas, you will be knowledgeable about how to set up your accounting records on Quickbooks Pro or whatever other accounting software your company uses. And the better those accounts are set up, the better you will be able to use the information provided in this book.
An excellent business resource November 10, 2002
21 out of 22 found this review helpful
Business Ratios and Formulas, A Comprehensive Guide, is the most thorough reference book of its type. Steven Bragg provides a complete explanation of each business ratio and formula and follows each with a scenario example of their applications. Also provided is a discussion of how the resultant calculation can be misleading or should be used in conjunction with other ratios. I have not seen this feature in any other book of its kind. Another excellent feature of the book is the chapter on "Measurement Analysis with an Electronic Spreadsheet", which describes the use of Microsoft Excel to assist the business professional in automating the analysis. Five types of analyses are included in this chapter: financial statements, project analysis, investment analysis, risk analysis and trend analysis. In the introduction to the text Mr. Bragg states, "Even if a company has developed a reasonable set of measurements, this does not mean that they should never be changed." As a controller I am in the process of re-examining my company's measurement process. This book is an invaluable resource. Excellent for both the professional and student. A book I wish I had during my MBA studies.
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